Article Marketing Strategy: 6 Steps To An Effective Article Marketing Strategy
Having an article marketing strategy is an important strategy to have in your business for the long term.
To be honest, it’s certainly not a short term strategy that will give you immediate results.
It’s more of a long term strategy but it pays off.
You can also apply this strategy to your blog posts.
In this article, I’m going to share with you the 6 steps that will help you to implement an effective article marketing strategy that actually works.
Article Marketing Strategy: What Are The Components?
1. Do Your Keyword Research
First of all, you need to create your do your keyword research so that you can write your articles around your chosen keyword.
This is a very important step because it is pointless writing articles that nobody is interested in.
I did a post on how to use the free Google keyword tool. You can read it here.
2. Create your content
Once you have identified your keywords, create your article around that keyword and make sure that you do your on page SEO. Here’s a great tool that you can use for your on page SEO – SEOPressor.
SEOPressor will help you to have the right keyword density, and it will sort out your H1, H2, tags and do all the manual on page SEO that most people do not like doing.
3. Syndicate Your Articles
This is a very important part of your article marketing strategy. After creating your content, you’ll want to bookmark it and syndicate it across the social media networks.
Syndicating will give you backlinks which will help your article to rank higher in Google.
TribePro is a great tool for syndicating your content all over the social media networks. Tribepro is like a network and everyone on it helps each other to promote their content on their social media networks.
4. Spin Your Article
Google hates duplicate content, so if you implementing an article marketing strategy, it’s crucial that you spin your articles before submitting to multiple article directories.
For those of you who are new to article marketing, spinning simply means ’creating unique versions of your original article’.
If you had to spin your article manually, it will take forever and it’s very tedious. However, you can use a tool called the Best Spinner to spin your articles in minute.
I did a review on The Best Spinner and you can read it right here.
5. Submit Your Articles To Article Directories
Submitting your articles to multiple article directories will give you more backlinks to your original content which will help your search engine rankings.
A good place to post your articles is EzineArticles.com. It’s a high authority site and their backlinks are good quality backlinks. You can also post to web 2.0 sites like Squidoo, HubPages etc. However, make sure that you spin your article first.
There are hundreds of other article directories that you can submit to that will give you hundreds of backlinks. Infact, if you are doing article marketing, it’s very important that you submit your articles to thousands of directories for backlinks.
Article Marketing Robot is a great tool that automates the process of submitting your articles to thousands of directories.
Read my review about it here.
6. Build More Backlinks
Backlinks are key to your article marketing strategy.
Backlinks are incoming links to your blog or website and they all count to helping your articles rank in the search engines.
The more backlinks you can build, the better for your rankings.
More backlinks = better rankings = more traffic, leads & sales
I use Automatic Backlink Creator for creating hundreds of backlinks to my content and it’s been very effective.
I also use a free tool called Social Monkee to get more backlinks to my articles.
Article Marketing Strategy Works!
Implementing an effective article marketing strategy isn’t easy but it works.
For you to actually start seeing some good results, you should commit to writing a minimum of 5 articles every week for at least 6 months.
The problem is that a lot of people start and then quit or become inconsistent.
So if you want to do article marketing, follow the 6 steps I have outlined above, start implementing your article marketing strategy and you will see results if you stick with it long enough.
Tagged with: Article marketing robot • article marketing strategy • the best spinner
Filed under: Article Marketing
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Ruth,
I love this post and think you have hit it right on the money. I have, own and regularly use all of the tools you mentioned above. They are an essential part of my strategy and I work daily with them.
If anybody is considering tools for their marketing efforts, then you must consider at least some of the mentioned tools…
Elaine from Mattress Reviews recently posted..Queen Celebrity 13-Inch Pillow Top w/5.5″ Memory Foam Mattress Review
Thanks for your comment Elaine. They are essential tools if you are doing article marketing.
Thanks Ruth for your tips for Article Marketing.I see where I NEED to step up my game.
Daria Jackson-Legagneur recently posted..What I Got From Live the Dream II
I’m glad you got something out of this post Daria.
Great strategies here Ruth for successful article marketing. Thanks for sharing these tips.
Kim Mullette recently posted..Prospecting For Conversions
Hey Ruth,
this is a great article on article marketing stratergies..
I love how you broke it down to 6 simple steps..!!
I particularly like #4, spinning one’s article
I am going to try that technique!!
thanks for the tip Ruth!!
Pat
Pat recently posted..How you can use the 5% Formula to Build a Successful Home based business!
Thanks Pat!
Great article marketing strategies you got here for newbies to start generating massive traffic to your articles. Thanks for the info Ruth!
Danny Yoon recently posted..Empower Network – You Can Really Make 100% Commission Instantly!
Love this article. Super simple steps. Nice way to break it down.
Great outline. Working up to this strategy does take time, but worth it in the long run. Thanks for making it look so simple.
Alecia recently posted..How To Connect With Network Marketers
Great strategy Ruth and yes it does take time, but consistency is the key. Thanks!
Karen Glover recently posted..How To Develop An Online Marketing Strategy
Really easy steps for any beginner to apply in their business Ruth, I can definitely say that being consistent is an important part of the cycle. Thanks for the great insights as always.
Brenda
Brenda recently posted..4 Crucial Phases In Your Entrepreneurial Journey.
Nothing more to add Ruth
Perig Vennetier recently posted..Find Out Here How To Get a 600-Word Article In 18 Minutes For Free!
According to the back office of MLSP, all the TOP online marketers have risen to that status due to article marketing. I’m just getting started, so I appreciate the simple steps format. Thank you, Ruth!
Juli Becker recently posted..3 Simple Success Strategies For Faster Results
Awesome post Ruth. What you sow is what you reap. If you start writing the article today, it will give you an endless flow of traffic, leads, and sales to your website tomorrow. That’s how article marketing works. Thanks for sharing.
I recently heard someone say that there are no truly organic ranking articles in google. All articles are positioned to get google to believe that they are important first page material. That is why it is important as marketers to take advantage of SEO, spinning, etc. to get our material in front of our prospects. Good article.
Jan Fowler recently posted..100 Day Challenge
I love this word “More backlinks = better rankings = more traffic, leads & sales” >_<
nwy… Thanks for this info ruthalade..
Great strategies, if followed through can be very potent. Great post Ruth
Godwin Okoduwa recently posted..MLM tips from the Genius of Steve Jobs
Ruth,
Great information on article marketing thanks for sharing.
Wendy Elwell recently posted..How do You Prospect and Close Your Way to Millions?
Thanks Ruth. Great post with simple steps that clears my head a bit. Thanks
Hi Jerry, I’m glad you got something out of it. Feel free to get in touch if you need any help.